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Massage Business Practices

Massage Therapy Gift Certificates ~ Expiration Dates, Ethics, and Easy Marketing

October 8, 2010 by Ivy Hultquist

With Christmas around the corner, massage gift certificates will soon be flying off the shelves. Why? Massage therapy is a great gift for people of all ages, genders, and stress levels! For new or seasoned massage therapists, massage gift certificates can be a great marketing tool and income generator. They were a great way for …

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Massage Cancellation Policies

August 31, 2010 by Ivy Hultquist

There is such a thing as “time boundaries” in a massage business, and this boundary goes both ways. This means you need to be ready for your client’s appointment when their time is scheduled and they need to show up on time for their appointment in order to received their full scheduled time. So what …

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Massage Business Trends

August 24, 2010 by Ivy Hultquist

Every July and August my business slows down and there are open appointments, a rarity in my practice. I know many of my clients take a few days to visit the Iowa State Fair get their fill of various “foods-on-a-stick”. Others take their summer vacations, are hosting out-of-town visitors, or running all of their kids …

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